← Intelligence hub

Poland

Official statistics for Poland · population 36,435,861 · 60.1% urban · 88.6% online · GDP per capita $28,420 · ≈ 32,276,694 internet-connected people are addressable in this market.

Official statistics

world_bank · 2025

Total population

36,435,861

2025 · World Bank

Urban population

60.1%

2025 · World Bank

Working age (15–64)

64.8%

2025 · World Bank

Brands selling into Poland

Fashion