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Netherlands

Official statistics for Netherlands · population 18,087,633 · 95.9% urban · 97.0% online · GDP per capita $73,684 · ≈ 17,546,234 internet-connected people are addressable in this market.

Official statistics

world_bank · 2025

Total population

18,087,633

2025 · World Bank

Urban population

95.9%

2025 · World Bank

Working age (15–64)

64.2%

2025 · World Bank

Brands selling into Netherlands

Fashion · Food & Beverage · Tech