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Italy

Official statistics for Italy · population 58,915,656 · 69.7% urban · 89.2% online · GDP per capita $43,309 · ≈ 52,564,973 internet-connected people are addressable in this market.

Official statistics

world_bank · 2025

Total population

58,915,656

2025 · World Bank

Urban population

69.7%

2025 · World Bank

Working age (15–64)

63.2%

2025 · World Bank

Brands selling into Italy

Fashion · Food & Beverage