{
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  "record_type": "business",
  "canonical_url": "https://connecthubglobal.com/v/noon",
  "api_url": "https://connecthubglobal.com/api/v1/businesses/96caa789-d385-4e7b-8ce7-1a2ad1406e0c",
  "identity": {
    "name": "noon",
    "slug": "noon",
    "lei": null,
    "registration_number": null,
    "jurisdiction_notice": null,
    "ticker": null,
    "exchange": null,
    "stock_indexes": [],
    "listing_status": "private"
  },
  "profile": {
    "tagline": "The region's homegrown digital marketplace",
    "description": "noon is a leading online shopping destination in the UAE, offering a wide variety of products across multiple categories including electronics, fashion, homeware, beauty products, and groceries.",
    "website": "https://www.noon.com",
    "socials": {
      "website": "https://www.noon.com",
      "instagram": "https://www.instagram.com/nooncom"
    },
    "logo_url": "https://f.nooncdn.com/s/app/com/noon/design-system/logos/revamp-logo-en-smaller.svg"
  },
  "location": {
    "region": "Dubai, United Arab Emirates",
    "geo_label": "Dubai, United Arab Emirates",
    "latitude": 25.2048,
    "longitude": 55.2708
  },
  "derived": {
    "industry_category": "Tech",
    "markets": [
      "UAE"
    ],
    "note": "Fields under `derived` are GCH classifications, not official source statements."
  },
  "contact": {
    "email": "care@noon.com",
    "phone": "+971 4 555 5000",
    "address": "Emaar Square, Building 3, Downtown Dubai, United Arab Emirates",
    "contact_url": "https://www.noon.com/uae-en/contact-us/",
    "person": "Mohamed Alabbar",
    "role": "Founder",
    "note": "Business contact details published by the organisation or gathered from public web sources. Named-individual details are omitted from list responses."
  },
  "provenance": {
    "record_source": "sweep",
    "record_source_label": "GCH web sweep (aggregated from public web sources)",
    "record_source_class": "aggregated",
    "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
    "last_updated": "2026-08-15T05:31:38.443232+00:00",
    "sources_url": "https://connecthubglobal.com/api/v1/businesses/96caa789-d385-4e7b-8ce7-1a2ad1406e0c/sources"
  },
  "field_provenance": [
    {
      "field": "contact_address",
      "value": "Emaar Square, Building 3, Downtown Dubai, United Arab Emirates",
      "confidence": "low",
      "disputed": false,
      "derived": false,
      "sources": [
        {
          "source": "web_sweep",
          "source_label": "GCH web sweep (aggregated from public web sources)",
          "source_url": "https://www.noon.com",
          "method": "aggregated",
          "value": "Emaar Square, Building 3, Downtown Dubai, United Arab Emirates",
          "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
          "last_verified": "2026-08-02T00:40:31.168363+00:00",
          "note": null
        }
      ]
    },
    {
      "field": "contact_email",
      "value": "care@noon.com",
      "confidence": "low",
      "disputed": false,
      "derived": false,
      "sources": [
        {
          "source": "web_sweep",
          "source_label": "GCH web sweep (aggregated from public web sources)",
          "source_url": "https://www.noon.com",
          "method": "aggregated",
          "value": "care@noon.com",
          "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
          "last_verified": "2026-08-02T00:40:31.168363+00:00",
          "note": null
        }
      ]
    },
    {
      "field": "contact_person",
      "value": "Mohamed Alabbar",
      "confidence": "low",
      "disputed": false,
      "derived": false,
      "sources": [
        {
          "source": "web_sweep",
          "source_label": "GCH web sweep (aggregated from public web sources)",
          "source_url": "https://www.noon.com",
          "method": "aggregated",
          "value": "Mohamed Alabbar",
          "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
          "last_verified": "2026-08-02T00:40:31.168363+00:00",
          "note": null
        }
      ]
    },
    {
      "field": "contact_phone",
      "value": "+971 4 555 5000",
      "confidence": "low",
      "disputed": false,
      "derived": false,
      "sources": [
        {
          "source": "web_sweep",
          "source_label": "GCH web sweep (aggregated from public web sources)",
          "source_url": "https://www.noon.com",
          "method": "aggregated",
          "value": "+971 4 555 5000",
          "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
          "last_verified": "2026-08-02T00:40:31.168363+00:00",
          "note": null
        }
      ]
    },
    {
      "field": "contact_role",
      "value": "Founder",
      "confidence": "low",
      "disputed": false,
      "derived": false,
      "sources": [
        {
          "source": "web_sweep",
          "source_label": "GCH web sweep (aggregated from public web sources)",
          "source_url": "https://www.noon.com",
          "method": "aggregated",
          "value": "Founder",
          "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
          "last_verified": "2026-08-02T00:40:31.168363+00:00",
          "note": null
        }
      ]
    },
    {
      "field": "description",
      "value": "noon is a leading online shopping destination in the UAE, offering a wide variety of products across multiple categories including electronics, fashion, homeware, beauty products, and groceries.",
      "confidence": "low",
      "disputed": false,
      "derived": false,
      "sources": [
        {
          "source": "web_sweep",
          "source_label": "GCH web sweep (aggregated from public web sources)",
          "source_url": "https://www.noon.com",
          "method": "aggregated",
          "value": "noon is a leading online shopping destination in the UAE, offering a wide variety of products across multiple categories including electronics, fashion, homeware, beauty products, and groceries.",
          "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
          "last_verified": "2026-08-02T00:40:31.168363+00:00",
          "note": null
        }
      ]
    },
    {
      "field": "geo_label",
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      "confidence": "low",
      "disputed": false,
      "derived": true,
      "sources": [
        {
          "source": "gch_derived",
          "source_label": "Derived by Global Connect Hub",
          "source_url": null,
          "method": "derived",
          "value": "Dubai, United Arab Emirates",
          "retrieved_at": "2026-08-01T13:23:31.778758+00:00",
          "last_verified": null,
          "note": "Derived from geocoding the record address."
        }
      ]
    },
    {
      "field": "industry_category",
      "value": "Tech",
      "confidence": "low",
      "disputed": false,
      "derived": true,
      "sources": [
        {
          "source": "gch_derived",
          "source_label": "Derived by Global Connect Hub",
          "source_url": null,
          "method": "derived",
          "value": "Tech",
          "retrieved_at": "2026-08-01T13:23:31.778758+00:00",
          "last_verified": null,
          "note": "Classified by GCH, not taken from an official industry register."
        }
      ]
    },
    {
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      "value": "noon",
      "confidence": "low",
      "disputed": false,
      "derived": false,
      "sources": [
        {
          "source": "web_sweep",
          "source_label": "GCH web sweep (aggregated from public web sources)",
          "source_url": "https://www.noon.com",
          "method": "aggregated",
          "value": "noon",
          "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
          "last_verified": "2026-08-02T00:40:31.168363+00:00",
          "note": null
        }
      ]
    },
    {
      "field": "website",
      "value": "https://www.noon.com",
      "confidence": "low",
      "disputed": false,
      "derived": false,
      "sources": [
        {
          "source": "web_sweep",
          "source_label": "GCH web sweep (aggregated from public web sources)",
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          "method": "aggregated",
          "value": "https://www.noon.com",
          "retrieved_at": "2026-08-02T00:40:31.168363+00:00",
          "last_verified": "2026-08-02T00:40:31.168363+00:00",
          "note": null
        }
      ]
    }
  ],
  "uncertain_fields": [],
  "disclaimer": "GCH is not an official register. Each field above carries its own source and timestamps; verify against the linked source before relying on it."
}